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Poker.co.uk - Poker News Archive
Tuesday 27th October 2009 Tain and OddsMatrix Unite
Tain AB, the software development company, is to offer its poker and casino clients an expanded product, by integrating white label sportsbook OddsMatrix into the Tain Commons Platform (TCP).
CEO of OddsMatrix Stian Hornsletten said:
“We believe this a great opportunity to gain access to new clients and grow our customer base. Tain has a unique set-up with poker and casino sites, which will greatly benefit from accessing our fully managed sportsbook.”
It was a view complemented by Tain CEO Christer Fahlstedt:
“With the Poker industry currently undergoing significant changes it is increasingly important for operators to have a full offering. A sportsbook is an additional customer acquisition and retention tool as well as a route to new markets. OddsMatrix has quickly established itself and will be a very interesting addition to the range provided [by] the Tain Commons Platform (TCP)“.
Tain, founded in 2001, is a proven gaming infrastructure software provider that provides products to a number of casino and poker operators. TCP is a gaming infrastructure platform that will permit the seamless integration of OddsMatrix into Tain’s products.
OddsMatrix provides sportbook services - including licence, software, creation of odds and market, risk management, bet settlement and back office – aimed at poker, casino and bingo providers. There are currently six clients live and a further seven signed up.
Products include Tain Commons Platform (TCP) – a back office platform with seamless integration to a number of gaming systems including Playtech/iPoker and Oddsmatrix, Tain Payment Gateway (TPG) – a top tier payment gateway supporting 20+ payment methods. Tain Operations, the operational arm of Tain AB, offers a full range of hosting and support services in multiple jurisdictions including Malta, Kahnawake and Curacao.
Currently seventeen operators are live using the Tain TCP/TPG systems. Among their clients are Expekt.com, Lucky8bet, Parimatch.
OddsMatrix, founded early 2008, is part of the EveryMatrix group of companies that also includes GamMatrix, a vendor neutral gaming management and payment processing platform, providing all the required back office tools needed to manage player accounts effectively and also BanaMatrix, the intelligent banner management and marketing solution. Clients of OddsMatrix include Chili Gaming, Tower Gaming, NoiQ, BetFriends among others.
Source: OnlineCasinoNews
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