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DATE: May 25 2012
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Poker.co.uk - Poker News Archive

Tuesday 27th April 2010

Prime Gaming selects Dragonfish

Gibraltar-based online gaming operator 888 Holdings has announced that its Dragonfish independent business-to-business division has signed a deal with Prime Gaming for the provision of its comprehensive bingo solution. The agreement will see Dragonfish provide Cyprus-based Prime Gaming with its fully managed bingo solution based on the Total Gaming Services offering including chat moderators, ePayments systems, customer care, hosting and full technology services alongside back-office and platform integration. In addition, Dragonfish revealed that it would also provide a comprehensive suite of Quickplay instant format games including slots, blackjack, virtual sport and scratchcards for the new PrimeBingo.com domain. “Combining the existing assets and knowledge of an experienced partner such as Prime Gaming and the strength of the Dragonfish bingo platform provides a strong base from which to drive growth on the network,” said Gabi Campos, Managing Director for Dragonfish. “We look forward to working with Prime Gaming to maximise the potential of PrimeBingo.com” Prime Gaming has been in operation for five years with a number of leading online gaming brands including PrimeCasino.com, PrimeScratchcards.com, PrimePoker.com and PrimeBackgammon.com. It has been able to create sufficient liquidity by cross-selling initiatives supported by extensive marketing to warrant the development of two stand-alone networks powered by Dragonfish, one targeted at the UK and a further aimed at the pan-European market. Alongside its two networks, Prime Gaming also recently launched BingoYard.com on the Dragonfish bingo network. “We are delighted to join Dragonfish and take advantage of its skills and experience in providing full-service bingo,” said Chris Panayiotou, Chief Operating Officer for Prime Gaming. “We are confident of our ability to rapidly expand our share of the bingo market through this partnership.” This latest deal takes the number of stand-alone bingo networks powered by Dragonfish to 19 with the network itself now supporting over 60 brands.

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Source: OnlineCasinoNews

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