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DATE: May 26 2012
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Poker.co.uk - Poker News Archive

Tuesday 6th July 2004

Launch of new casino.co.uk website

Gaming Corporation plc, 'Gaming Corp', the owner of the UK�s number 1 casino portal, www.casino.co.uk has today launched a new and improved portal site after months of development and advice following the acquisition of Eyeconomy.

The new look site provides greater usability, additional content and increased revenue opportunities through new supplier partnerships.

Gaming Corporation has partnered with Overture, the leading paid for placement search engine to power the new Top 5 Casinos listings and web search tool.

Commenting on the launch, Justin Drummond, Chief Executive said �The new site is fast loading, scalable and has been designed to accommodate the rapid growth of Casino.co.uk�. We are very pleased to be working with Overture to provide content for some of the key areas of the website and are confident that this will prove to be an excellent source of additional revenue�.

Casino.co.uk recently changed to a cost per click revenue model that allows performance based advertising campaigns; this combined with an advanced campaign management tool allows advertisers to optimise their campaigns as well as monitor their activity rate. The new commercial model is proving a success amongst current advertisers and provides far greater accountability.

The introduction of the new Poker and Bingo areas on Casino.co.uk highlights the key contribution these games are making to the online gaming industry and provides targeted advertising for those operators expanding their product range.

Gaming Corporation continues to actively market the online casino portal both on and offline and has seen an increased growth in traffic in recent months. Casino.co.uk now generates over 300,000 unique visitors' per month.

For further information contact:

Justin Drummond, Chief Executive

Gaming Corporation plc

Tel 020 7329 4300

Damion Greef, Communications Director

Gaming Corporation plc

Tel 07736 381 030

Source: OnlineCasinoNews

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Poker.co.uk is operated by InTouch Poker Ltd (hereinafter called the "Company"), a limited liability company with registration number C44236, registered in Malta (a member of the EU since May 2004). The Company’s registered address is at Vincenti Buildings, Suite 623, 14/19 Strait Street, Valletta VLT 1432, Malta. The Company operates the Poker.co.uk online poker room under a provisional license issued and regulated by the Lotteries and Gaming Authority ("LGA") of Malta (issued on 2 December 2008, number LGA/CL3/412/2007). The software used for operating the Poker.co.uk online poker room is licensed from Boss Media Malta Poker Limited. Our services are not available to residents of the United States, US Virgin Islands, US Minor Outlying Areas or Turkey or any other jurisdiction that legally prohibits its citizens from engaging in online gaming.