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DATE: May 26 2012
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Poker.co.uk - Poker News Archive

Friday 30th March 2007

Endurance Drink Launched for Poker Players

It seems that we�re a step closer to settling the ongoing debate on whether poker is a sport, since from today, players can quench their thirst with a brand new endurance beverage designed exclusively for poker players.

Poker pro Phil Hellmuth has announced his endorsement of Pro Player, an endurance beverage designed to help poker players stay focused and mentally alert during land-based and online poker tournaments.

'Pro Player is proud to be aligned with what we consider to be the finest, most successful poker player in the history of the game,' stated Darin Ezra, CEO of Power Brands. 'Not only does Phil Hellmuth bring his impeccable record to bear, but also a personality that is second to none in the sport today.'

Hellmuth, a 10-time World Series of Poker bracelet winner, said he was thrilled to put his name on a product that's designed to help players improve their game. 'Other drinks only pump you up for an hour or two,� said Hellmuth. �Pro Player pumps me up for several hours without the crash and burn, allowing me to stay focused on taking out players.

'With Pro Player,� Hellmuth added, �I can almost taste my 11th WSOP bracelet.'

Source: OnlineCasinoNews

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