Wednesday 9th March 2005 Gambling Search Engine Appoints Marketing Agency
Casino Agency - formed last year as a marketing, communications and consulting offshoot of High Wycombe-based HPS Group, specialising in online and traditional casino and sports betting - will handle gambling.com’s £350,000 through-the-line marketing campaign.
Gambling.com currently allows consumers to search for the best choice of online gambling sites, including casinos, roulette, sports betting, bingo, lottery and slots – while also offering a mix of free games, tournaments and the opportunity to vote in monthly polls to find the Top Sites.
The appointment follows Casino Agency’s work at the start of the year for another client, InterCasino, which involved a deal it secured with Sky One to sponsor glamorous US TV series Las Vegas.
Tim Rosenberg, marketing director of gambling.com, said: ‘We’re looking to raise our profile and get the message across to consumers that www.gambling.com is the first place for them to visit in order to find the best in online gambling.
‘Casino Agency will be helping us achieve this with a series of through-the-line activities throughout 2005’.
Raphael Arnold, head of Casino Agency, added: ‘Gaming is an extremely high profile area right now, and we’re looking forward to working with gambling.com to help raise their profile in a highly contested marketplace.’
Visit www.gambling.com or www.casinoagency.com for more info.
For more press info, or to set up an interview, contact Howard Bowden or Raphael Arnold on 01494 684 300. Or email h.bowden@hpsgroup.co.uk or r.arnold@casinoagency.com.
Source: OnlineCasinoNews
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